The point of work is a different, evolving venue for the consumption of learning assets, especially when we could consider mentor/mentee or apprentice/master craftsman relationships as “learning assets”. These different venues can be as “social” as they are downloadable asset-equipped. This evolution is a full 1,600-meter race, and the evolving venue has a ton of implications on the design, development, delivery, and/or accessibility of these assets. In fact, ADDIE needs to shed a few pounds and become more agile…producing content that is a little more nimble…a little more downstream-thinking in order to address the where, when, and how learning assets may be consumed.